Customer service management

Customer
Service
Management
Customer service management
The Company follows the seven management principles of the ISO 9001 Quality Management System to establish a customer-oriented management model. It is committed to safeguarding customer health and safety, ensuring compliance in labeling and marketing, and protecting customer data privacy. A comprehensive grievance mechanism is also in place to protect the rights and interests of consumers and clients.

In production and process management, education and training are conducted to enhance employees’ awareness of quality standards and customer requirements, reinforce the habit of operating in accordance with standard operating procedures (SOP), and implement a system of process engineers and project improvement initiatives. Through the practice of management by walking around and process quality audits, issues can be promptly identified, corrected, and tracked to prevent recurrence. To ensure that products and services comply with regulations and international standards regarding customer health and safety, marketing, and labeling, relevant policies have been established and management systems have been implemented, including:
Customer Health and Safety Assurance: Safety Data Sheets (SDS) are prepared for all raw materials and products in accordance with regulations, providing guidelines for storage and transportation to ensure safe usage by customers.
Compliance with Marketing and Product Labeling: Products have obtained certifications such as EU RoHS, REACH, EN71-3, and food additive approvals. Labeling and shipment traceability are managed in accordance with the “Product Labeling, Traceability, and Protection Regulations.”
Customer Rights and Complaint Procedures: In accordance with the “Customer Complaint Handling Procedure,” multiple complaint channels have been established. In addition to direct handling by sales personnel, a stakeholder contact window is also set up in the ESG section of the Company’s website to receive customer inquiries, complaints, or suggestions, ensuring prompt feedback.
Customer Privacy and Data Protection: The Company has obtained ISO 27001:2013 Information Security Management System certification and implements information security measures such as firewall management, access control, and environment segmentation. In compliance with the Personal Data Protection Act, privacy impact assessments and employee training are conducted to ensure confidentiality and data security.
The Company also upholds the philosophy of continuous improvement and forward-looking management. Through quality data management, systematic analysis, and cross-departmental collaboration mechanisms, it continuously enhances quality and customer service performance, strengthening long-term partnerships with clients.
Complete customer service

Consultation
Reply to customer questions and provide relevant information for reference.
Provide sample cards/ samples
Provide sample cards/samples according to the sample card number, requirements and standards specified by customers.
Introduce new products
Actively provide new products' samples and information to customers, and accept inquires and provide the relevant reference documents.
Product development testing
Cooperate with customers in development of nonstandard products.
Quotation and receive orders
Complete formal quotation according to the relevant operation process. After customers formally place their orders, review and confirm the orders according to the relevant operating rules.
Shipping
Provide necessary delivery estimates, inquiries, tracking and arrangement of shipments to ensure that they meet the delivery deadline required by customers.
Handling customer complaints
or objections
When customers think that the products or services provided by the Company do not meet their needs, they may file a written or oral complaint, and the sales representatives will analyze the complaints and notify the relevant departments for immediate and necessary responses.
The customer objection handling process is as follows
Principle for handling Customer objections cases: For domestic orders, the dispute period starts from the date of customer's product acceptance and lasts for six months. For export and re-export orders, the dispute period starts from the container packing date and lasts one year. Timeframe for handling Customer objections cases: The general timeframe for handling regular cases is 15 working days. Urgent customer complaint cases have a limit of 5 working days. However, special or contentious cases may take up to 3 months for resolution.
Principles for accepting customer objections
6 months
Domestic orders
Starting from the date of customer's product acceptance
1 year
Export and re-export orders
From the date on which goods are loaded into containers
Deadline for handling customer objections
15 days
Regular cases
5 days
Expedited
3 momth
Special or controversial cases
Quality management
The quality of the pipe products manufactured by CGPC has always been well received. They all meet the CNS standard and have earned the honor of the national-level CNS mark. The Company's chemicals, such 45% sodium hydroxide solution and 32% hydrochloric acid, have obtained the food additive permit from the Ministry of Health and Welfare of the Executive Yuan, as well as the food industry health and safety management system verif ication (once every 3 years) from the China Grain Products Research & Development Institute. The flow and traceability of the products sold can comply with government laws and regulations and are declared on relevant websites, showing the Company's dedication to food safety.

We keep our promise to customers and are committed to the maintenance and efficient operation of the quality management system. Based on the development strategy and market conditions, we have established business policies, quality policies, quality goals, product realization, production management, customer services and other plans to serve as the basis for each department to implement the quality management process and the framework for achieving continuous improvement. The monthly managerial officers' meetings review the results, and the management review meetings also report the implementation results.
Product quality policy
  • Continuously improve product quality
  • Continue to improve service quality
  • Provides customers with satisfactory operational quality
Quality management system
Vinyl-Chain Upstream and Downstream relationships
Product Category
  • VCM (vinyl chloride monomer)
    ˙ Main raw material of PVC resin
  • PVC resin
    ˙ Production of soft adhesive tapes, rubber sheets, rigid tapes, rigid pipes, and special-shaped extruded building materials and PVC granules.
  • Green products
    ˙ Uses a single TPO material, which is lightweight and reduces energy consumption for transportation. Since they are made of the same material, they can be directly pulverized for recycling without additional disassembly treatment and are easy to recycle after disposal.
  • Chemicals
    ˙ For water treatment, synthetic fibers, detergents, dyes, pulp, steel, etc.
  • Building materials products
    ˙ Products include plastic pipes, plastic door panels, and anti-corrosion sheets for housing construction and public works.
  • Soft Film
    ˙ Can be used for inflatable products, toys, raincoats, adhesive tapes, table towels, shower curtains, curtain fabrics, spray paint fabrics, swimming pool fabrics, and ceiling decorations.
  • Rigid Film
    ˙ Available for vacuum forming, floor tile laminating, medicine packaging, stationery, etc.
  • Leather, Sponge leather
    ˙ For processing all kinds of car and marine leather, shoe leather, baseball glove leather, sports equipment leather, bicycle seat leather, and furniture leather.
Customer satisfaction
The Company adopts a Vinyl Chain (PVC industry chain) customer service integration mechanism, under which the CGPC team serves major customers and carries out satisfaction surveys and complaint management. All related customer service information is consolidated by the Office of the General Plant Manager of CGPC. Accordingly, the statistics presented in this chapter are based primarily on CGPC’s external customer data. To understand customer perceptions of the Company’s products and services and to continuously improve service quality, the company has established the Customer Satisfaction Evaluation Guidelines. Through satisfaction surveys and data analysis, customer needs are reviewed and improvement measures are formulated to enhance overall satisfaction.

To implement the Customer Satisfaction Evaluation Guidelines, the company conducts annual surveys targeting : major customers whose annual sales account for more than 80% of total company revenue, customers in each regional market whose sales account for more than 80% of divisional revenue, newly developed or potential customers recommended by business units. The evaluation covers six key dimensions: Service attitude, Delivery performance, Quality status, New product collaboration, Effort in corrective actions, Administrative cooperation.

The 2025 customer satisfaction survey results show that 96.5% of customers rated the Company’s overall performance as “satisfactory” or above. Although this is a slight decrease compared to 2024 (99.0%), it remains well above the Company’s control target of 90%. Detailed satisfaction results for each evaluation item are presented in the radar chart. For individual cases of dissatisfaction related to quality status, the company has initiated the Corrective Action Procedure. Relevant departments are conducting root cause analysis and proposing improvement measures to continuously optimize the customer experience.
Customer satisfaction radar chart
Service attitude
Willingness to
cooperate with
delivery schedule
Quality status
Cooperation with
new products
Effort in
countermeasures
Cooperation with business activities
Customer dissatisfaction radar chart
Service attitude
Willingness to
cooperate with
delivery schedule
Quality status
Cooperation with
new products
Effort in
countermeasures
Cooperation with business activities
From the results of “Customer Dissatisfaction,” the main increasing items are: “Quality Conditions,” “New Product Coordination,” and “Efforts on Defect Countermeasures” (a total of three items). According to the analysis of customer complaint statistics, recurring quality abnormalities have been identified. Our company has actively addressed the issues that customers care about, and discussions have been conducted in investigation reports, management reviews, and evaluation meetings. Major issues have been incorporated into dedicated improvement projects.

To maintain product quality, the company has introduced:
1.
Intelligent Control: Identifying optimal process operations and continuously optimizing them to enhance process efficiency and stabilize product quality.
2.
New Product Coordination: Striving to shorten sampling time and strengthening technical communication with customers to meet development needs.
3.
Enhanced Quality Control: Strengthening quality checks for each production batch and improving processes for specific defects (such as winding issues).
4.
Equipment Upgrades: Phasing out some outdated machines (such as transparent machines) and continuously optimizing production conditions of existing equipment to improve quality standards.

In addition to the aforementioned improvement measures, and in pursuit of sustainable development, we will continue to conduct employee training programs and improvement proposal activities. These efforts are expected to contribute to enhancements in both product quality and delivery schedules, thereby meeting customer requirements.
Protection of customers'confidential information
The protection of customers and confidential information has always been part of our mission. The protection of sensitive information is related to our long-term growth and sustainable competitiveness. Therefore, we have referred to the General Data Protection Regulation (GDPR) for the process, storage and privacy of handling personal data to protect customer data.

Regarding the use of data, we reinforce the authority control and separate the test and the actual operating environment, and mask and restrict the personal data fields of each to be read in order to achieve the protection of personal data. We continue to reinforce the restriction on the use of USB or portable storage devices and abnormal data access.,Starting from 2021, we have implemented the Endpoint Security Protection System to prevent data loss due to human negligence. Furthermore, the group implemented Multi-Factor Authentication (MFA) for our email system as an additional layer of identity verification, enhancing the security level by requiring a second form of authentication, in addition to the traditional username and password.
Protection of customers' confidential information
  • Establish standards



    We prioritize the protection of customer data, and formulate various specifications in accordance with the relevant laws and regulations.
  • Reinforce firewall management and authorization control

    De-identification of personal information.
    Establish firewall and network traffic monitoring, and analyze potential threats to prevent illegal intrusions.
  • Third-party verification and improvement


    The BSI ISO 27001 information security review for 11 consecutive years.
    Assess internal and external information security risks and make improvements.
Confidential Information Implementation Status
  • Hold information security management review meetings for the information security management system (ISMS)
    Once a year.
    Confirm whether the objectives of the information security management system have been achieved.
  • Education and training
    Every year
    Strengthen publicity and organize education and training to ensure that data is fully protected to prevent hacker intrusion, theft, and tampering.
  • Regular audits
    3 times a year
    Internal: The Audit Department conducts two audits every year.
    External: Reviewed by a third-party unit. Passed BSI ISO 27001 verification for 11 consecutive years.
  • Social engineering drills
    Every year
    Twice a year to raise employees' information security awareness.
  • Review information security
    Once a year
    Review the design of information security infrastructure and amend and strengthen the defense capabilities.
Item 2025 information security implementation results
CGPC TVCM CGPCP CGTC
Sessions Total number of people Sessions Total number of people Sessions Total number of people Sessions Total number of people
Social engineering drills 1 250 1 72 1 24 1 19
Information security education and training 2 sessions for employees of the Information Technology Division
Information security notification 8 times to all employees
Based on these management systems, we specifically state the rules that employees need to follow in their daily operating procedures, and add equipment control: USB Portable Storage Device Control. Establish secure trading platforms such as the customer order inquiry network and incorporate the use of encrypted security certificate to prevent the occurrence of fraud incidents caused by tampered emails due to interception. Strict authorization control strategy and process for customer data, further reducing the risk of leakage of customers' confidential information.
Received the Operational Process Management Quality Exemplary Award at the “SGS 2019 ISO-9001 Plus Award”
Reason for award
The senior management actively invests resources and support, promotes the improvement of various processes and electronic operations, and makes good use of various tools to analyze internal and external issues, incorporate stakeholders' opinions and feedback, and formulate new product research and development, process improvement, environmental protection, and industrial safety programs with reference to the United Nations' Sustainable Development Goals.
Effectively link various units through the electronic operation of the system, bringing about efficiency improvements and significant results in document management, audit procedures, customer satisfaction, project execution, industrial safety and environmental protection, quality control inspection, and production data analysis.
Establish the relationship between the quality management system operating processes to understand the relevance of the management system processes, and present the process steps, responsible units, and relevant operating standards documents/forms in the operating flowchart to make the operating process easy to understand and clarify rights and responsibilities optimizing the overall operating procedures.
Strengthen employee communication through regular education and training and the implementation of the knowledge management system, as well as holding briefings to effectively enhance colleagues' understanding of management procedures and enable internal and external technology sharing and knowledge transfer to improve overall operating effectiveness.
Won the “SGS 2019 ISO 9001 Plus Award” and the “QMS Operation Process Management Quality Model Award”, which was received by Vice President Chun-Chang Yeh of the Group's TVCM.
「Decarbonization Excellence Partner Award 」at the 2025 WALSIN LIHWA ESG Supplier Conference
Upholding the core philosophy of "Low-Carbon Circulation and Sustainable Co-Prosperity," China General Plastics Corporation (CGPC)* has continued to deepen its carbon management and circular economy initiatives, striving to become a leader in the low-carbon transition across the industry supply chain. Recognized for its carbon reduction actions, environmental product declarations, and sustainable governance projects, the company plays a pivotal role in guiding low-carbon transformation within the Walsin Lihwa supply chain, earning the prestigious "Low-Carbon Partner Leadership Award."
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